Requisition ID:  3823

Assistant Loyalty Programme Manager

The Hong Kong Jockey Club

Founded in 1884, The Hong Kong Jockey Club (“the Club”) is a world-class racing club that acts continuously for the betterment of our society. The Club has a unique integrated business model, comprising racing and racecourse entertainment, a membership club, responsible sports wagering and lottery, and charities and community contribution. Through this model, the Club generates economic and social value for the community and supports the HKSAR Government in combatting illegal gambling.

The Division

The Customer Strategy, Insights, and Innovation (CSII) Division is dedicated to cultivating customer-centric capabilities across the Club ecosystem and shaping customer strategies that drive business growth. The Division focus on developing the the segment strategy, design products and propositions , including new entertainment offerings to drive target prospect acquisition and strengthen base management. 

Job Summary

The job holder is responsible for implementing short and long-term business strategies to provide and sustain racing and wagering for the designated group of customers via an integrated approach designed by the business unit and to enhance the best wagering service experience, supervising and leading the team to provide excellent customer service at racecourses or other operational and administrative duties in the office, and providing personalized customer service support to individual wagering customers that align with the Club's high quality standard offer to privileged members. 

The Job

  • Support the development and implementation of rewards strategy, including but not limited to vendor and partnership management to keep the rewards portfolio attractive and relevant to our customers.
  • Support the Identification of collaboration opportunities to drive various engagement opportunities with potential partners to enrich the programme attractiveness, as well as implement all tactical marketing initiatives with internal teams and external partners.
  • Leverage customer behaviour data and apply insight to optimize rewards strategy, assist in nurturing strategic partnerships and coordinating with cross-functional teams to enrich the reward portfolio. This includes conducting market research, preparing partnership proposals and presentations.
  • Assist in overseeing the deal lifecycle by preparing partnership agreements, tracking partnership activities, and providing necessary administrative support.
  • Coordinate with cross-functional teams and production house in the planning and development of marketing materials to promote rewards initiatives timely and effectively.
  • Execute the monitoring of rewards campaign performance and prepare regular reports for management review.
  • Facilitate the procurement and contracting process by liaising with legal and procurement teams.
  • Ensure compliance with the Responsible Gambling Policy and all stipulated legal requirements about wagering, thereby protecting the integrity of the Club’s businesses.
  • Undertake other duties as assigned by management.

About You

  • Bachelor degree in Marketing, Communications, or business-related disciplines
  • A minimum of 6 years’ relevant working experience with good exposure in loyalty programme, partnership management or business development.
  • Experience in partnership outreach or negotiation would be an advantage
  • Excellent interpersonal, leadership and problem-solving skills
  • Creative, proactive and result-oriented mindset
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint) and Chinese Word Processing
  • Good attention to details, responsible, self-motivated and can work independently
  • Good analytical skill in resolving problem and multi-tasking
  • Strong on communication skill and capable to motivate the team to drive business result with proactive and collaborative manner
  • Proficient command of spoken and written English and Chinese

Apply Now!

We offer competitive salary and benefits packages, dynamic working environment and development opportunities.

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Equal Opportunity and Inclusive Hiring

We are an equal opportunity employer and strive to create an inclusive workplace for all. Applicants from diverse backgrounds are welcomed to apply. If you have any special needs or require accommodations during the interview process, please e-mail us via careers@hkjc.org.hk. 

Personal data provided by job applicants will be used strictly in accordance with the Club's notice to employees and job applicants relating to the Personal Data (Privacy) Ordinance. A copy of which will be provided immediately upon request.

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