Manager, Racing Sports Marketing

The Hong Kong Jockey Club

Founded in 1884, The Hong Kong Jockey Club (“the Club”) is a world-class racing club that acts continuously for the betterment of our society. The Club has a unique integrated business model, comprising racing and racecourse entertainment, a membership club, responsible sports wagering and lottery, and charities and community contribution. Through this model, the Club generates economic and social value for the community and supports the HKSAR Government in combatting illegal gambling.

The Division

The Sports Business Division is central to the Club’s overall aspiration to become a globally recognised sports and entertainment brand, with world-class horse racing at its core. The Division’s overarching focus is to deliver sustainable growth of the Club’s sports business, deepen customer engagement, and contribute to position the Club as a leading global sports and entertainment brand to enable its commitment to social betterment. Its strategy is delivered through three pillars: broadening the fan base and prospecting new customers, growing the sports wagering business, and building the Club’s brand and commercialising its assets. 

Job Summary

The job holder is responsible for developing and implementing marketing plans. The job holder supports the team to establish a system enabling the department to centralise and manage the Club-owned digital and physical channel inventory. He/she will initiate and coordinate content and production plans for the Club. He/she will develop and implement brand programmes/events to enhance the relevance and brand perception toward the Club.

The Job

• Proactively work with stakeholders across the Club to gather information about all Club-owned advertising space and digital inventory
• Collaborate closely with business units to evaluate their inquiries and support their individual communication objectives
• Independently drive marketing programs and coordinate the execution of marketing activities
• Assist in content development and design customer journeys to communicate the Club's community efforts at strategic touchpoints
• Develop and refine program and event activation plans, ensuring timely delivery and effective execution with on-site supervision
• Manage creative, social media, and media agencies efficiently for the creation and execution of marketing materials
• Produce and submit regular and ad-hoc reports to team leaders and management
• Build and maintain long-term collaborative relationships with business partners

About You

• Undergraduate / Postgraduate qualification in Marketing, Branding, Event or related discipline
• A minimum of 6 - 10 years of experience
• Experience in supporting large scale projects that involve multiple stakeholders and internal / external parties

Apply Now!

We offer competitive salary and benefits packages, dynamic working environment and development opportunities.

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Equal Opportunity and Inclusive Hiring

We are an equal opportunity employer and strive to create an inclusive workplace for all. Applicants from diverse backgrounds are welcomed to apply. If you have any special needs or require accommodations during the interview process, please e-mail us via careers@hkjc.org.hk. 

Personal data provided by job applicants will be used strictly in accordance with the Club's notice to employees and job applicants relating to the Personal Data (Privacy) Ordinance. A copy of which will be provided immediately upon request.