Senior Manager, Mainland Customer Insights, Analytics & Creative Development

Job Summary

The job holder plays a critical role in driving data-driven insights and analytics to support the organization's strategic objectives. The main responsibilities are to lead the team in the analysis of business performance, facilitate decision-making, and optimize operational efficiency by leveraging data analytics methodologies, to transform raw data into actionable strategies. Key functions include overseeing the in-depth data analysis, collaborating with internal stakeholders to develop actionable insights, and managing projects that enhance data governance and quality controls.

Major Tasks

  • Lead in-depth data analyses to provide strategic insights and recommendations for enhancing business performance.
  • Oversee the development and delivery of revenue forecasts and projections based on key business drivers and market trends.
  • Collaborate closely with various internal and external stakeholders to define requirements and provide analytics support.
  • Manage the development and maintenance of comprehensive reporting systems and dashboards that facilitate operational decision-making.
  • Coordinate and oversee complex analytics-related projects, ensuring timely delivery and adherence to budgetary constraints.
  • Mentor and develop junior team members, fostering their growth in data analytics and leadership skills.
  • Ensure adherence to data quality and governance practices to maintain the integrity of analytical outputs.
  • Stay abreast of industry trends and best practices in data analytics to continually enhance departmental capabilities.
  • Undertake other duties as assigned by Manager.

Education

Bachelor degree in a relevant discipline such as business, finance, mathematics, statistics, data science, or related fields.

Qualifications

Experience

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